Acquisition Management

Take control of new business.

See your whole pipeline in one view and drag deals through it as they progress. Stage probabilities update themselves, and every value is calculated from what you actually quoted.

PragmaCRM acquisition pipeline Kanban board with KPI tiles

A forecast is only worth as much as the numbers underneath it.

Deal value in PragmaCRM is the sum of the products and services selected from your catalogue, not a figure typed into a box. Weight that by stage probability and you get a forecast that can be traced line by line back to real quotes.

Deal record with line items and weighted value
Highlights

One pipeline your whole team trusts.

Deal dragged between pipeline stages

Drag, drop, done

Move a deal between stages and the probability and weighted value update immediately. Switch to a sortable list view whenever you want the detail instead of the board.

Pipeline KPI tiles

The numbers stay in front of you

Total pipeline, weighted value, average deal age and closed won sit above the board. The state of the quarter is visible without running a report.

Deal cards showing days in stage

Spot what has stalled

Every card shows the days since its last stage change, so a deal losing momentum surfaces before it goes quiet altogether.

Mark as lost panel with loss reasons

Never lose a deal without knowing why

Marking a deal lost requires a reason from a list you control. Over a year that turns into the most useful report in the business.

Integrations

Connect your favorite tools

We connect deeply to the one tool every sales team actually lives in, and we give you a webhook to connect the rest yourself.

Our Pricing

One plan. One price.

We kept the pricing the way we kept the product: simple, and honest about what you get.

No tiers to compare, no seat minimum, no feature waiting behind an upgrade prompt. One price per user, everything included, and nothing about your setup needs to change as you grow. Less time working out how to buy a CRM. More time selling.

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Reviews

Find out why so many people love PragmaCRM!

As a small operation, this CRM has been a lifesaver in managing deals and client sales. It has really exceeded my expectations.

Darrell Steward

Very happy our team went with Pragma, it's the B2B CRM we'd been looking for. No clutter, no busy interfaces we don't need, just the essentials. It's made it easy for our sales team to stay organized and on top of things.

Sarah Johnson

Pragma is a clean and intuitive CRM platform that helps keep the sales team organised. Onboarding was a breeze. Whenever we hit a roadblock, support was incredibly quick to respond and help us resolve it.

Michael Chen

Really simple CRM that covers all our needs. It made a lot of sense for us to move from Hubspot, both from a price and an ease of use perspective. If you want a great CRM and a team that actually has your back when issues arise, go with Pragma!

Emma Rodriguez

We recently onboarded to Pipedrive as a 3 person team, and we've loved the assistance and willingness from Fabio. He helped us get up and running quickly and has provided useful insights to help us overcome challenges our sales team had with our previous CRM.

David Kim

This platform has transformed how we create sell and manage deals. The flow and logic is so natural and intuitive to B2B sales that even our less tech-savvy rep is completely engaged.

Lisa Thompson