All the sales pipeline. None of the platform.
HubSpot is a large, capable platform built to serve marketing, sales and service from one place. PragmaCRM does one of those jobs and includes everything needed to do it, on a single plan, with no onboarding fee.
The pricing cliff is the real comparison.
HubSpot’s free CRM and Starter tier are genuinely good value. The question is what happens when you need custom reporting, sequences or forecasting, because those sit on Professional. That is where the price moves from around $20 a seat to around $90, plus a mandatory onboarding fee in year one. PragmaCRM has no cliff because it has no tiers.
Six differences worth knowing.
Both products manage a pipeline well. These are the points where the choice actually turns. Pricing checked August 2026.
Plans
PragmaCRM has one plan at $29 per user with everything included. HubSpot Sales Hub has four tiers, and the features most sales teams need sit on Professional.
Onboarding fee
None with PragmaCRM. HubSpot charges a one-time $1,500 onboarding fee on Professional, and more on Enterprise.
Custom reporting
Included on the only PragmaCRM plan. On HubSpot it requires Professional, around $90 to $100 per seat per month.
Renewals and upsells
PragmaCRM opens renewal deals automatically in a separate Growth pipeline. In HubSpot you build and maintain that process yourself.
Deal values
PragmaCRM calculates deal value from your product catalogue and locks it. In HubSpot it is a field someone types into.
Scope
PragmaCRM is a B2B sales CRM and nothing else. HubSpot spans marketing, sales, service, content and data, each priced separately.
Where the two differ.
One plan against four
Reporting, forecasting, targets, email tracking, custom fields and both pipelines are on the only PragmaCRM plan, at the same price on your first day and your thousandth. In HubSpot they are distributed across Free, Starter, Professional and Enterprise.
Scope you are not paying for
HubSpot’s breadth is the point of HubSpot. If you need marketing automation, a service desk and a CMS under one login, that breadth is worth paying for. If what you need is a sales pipeline, it is a cost in both subscription and navigation.
Setup in hours, not weeks
Load your products and services, define your stages and win probabilities, invite the team. There is no implementation phase, no consultant to book and no onboarding fee, where HubSpot charges $1,500 to start on Professional.
When HubSpot is the better choice
Choose HubSpot if you need marketing automation and sales in one system, a large app marketplace, or a service desk alongside sales. We would rather you knew that now than after a trial.
Connect your favorite tools
We connect deeply to the one tool every sales team actually lives in, and we give you a webhook to connect the rest yourself.
One plan. One price.
We kept the pricing the way we kept the product: simple, and honest about what you get.
No tiers to compare, no seat minimum, no feature waiting behind an upgrade prompt. One price per user, everything included, and nothing about your setup needs to change as you grow. Less time working out how to buy a CRM. More time selling.
The One Plan
Free 14-day trial. No card required.
$30
Per user, per month. Billed monthly.
- 50,000 Contacts
- Lead, contact and pipeline management
- Lead, contact and pipeline timeline
- Weighted forecasting
- Insights and Reporting
- Custom fields
- Product and service catalogue
- Roles with permissions
- Email sync (Gmail only)
- Track email opens and link clicks
- Zapier Integration (Coming soon)
Find out why so many people love PragmaCRM!
As a small operation, this CRM has been a lifesaver in managing deals and client sales. It has really exceeded my expectations.
Darrell Steward
Very happy our team went with Pragma, it's the B2B CRM we'd been looking for. No clutter, no busy interfaces we don't need, just the essentials. It's made it easy for our sales team to stay organized and on top of things.
Sarah Johnson
Pragma is a clean and intuitive CRM platform that helps keep the sales team organised. Onboarding was a breeze. Whenever we hit a roadblock, support was incredibly quick to respond and help us resolve it.
Michael Chen
Really simple CRM that covers all our needs. It made a lot of sense for us to move from Hubspot, both from a price and an ease of use perspective. If you want a great CRM and a team that actually has your back when issues arise, go with Pragma!
Emma Rodriguez
We recently onboarded to Pipedrive as a 3 person team, and we've loved the assistance and willingness from Fabio. He helped us get up and running quickly and has provided useful insights to help us overcome challenges our sales team had with our previous CRM.
David Kim